As a part of the IMTC 2025 event, we invited Alicia Abella from AT&T Labs to talk about Social TV.
Alicia Talked with Kfir Pravda (VP marketing at IMTC) about the future of TV and AT&T own Social TV prototype service – CollaboratTV. Its exiting to see all the commitment from both of the Industry and the academy to Social TV.
What is the future of marketing and how the accelerated technology advancement affects it?
Do we really live in a flat world? How’s social media will change our lives? what would be the required skills of a marketeer in 2025?