Cable providers are offering Triple Play (a combined package of TV, Broadband and IP telephony) for quite a while – However Triple Play was and is a marketing term - TV experience is yet to take advantage of the Triple Play model.
The Triple Play panel talks about possible solutions for Triple play (or even quadruple play) communication – between IPTV set-top, cellular phones and boxes and web applications. What would be the future of TV? How can technology bring value to the Triple Play model? Will industry standards advance the next generation of TV experience?